In this post we’re going to take a look at some of the best WordPress podcasting plugins available out there, but first let’s start from the basics, what is a podcast. A podcast is sort of a radio show for the digital age. Podcasts resemble traditional talk shows but are built on the premise of anytime, anywhere consumption. You do not need to be near a radio at a certain time to listen to a podcast episode, just download it, or even stream it to your preferred podcast-capable device, such as your phone, tablet, smartwatch etc, put on your earphones and hit play. This flexibility has made them extremely and allowed for rapid growth. There are currently more than 700.000 podcasts with more than 29 million episodes. Podcasts cover almost every niche out there, including comedy, fiction, politics, economics, philosophy, technology and almost everything else, of course WordPress podcasts are also available and are quite popular. The popularity of podcasts makes them a valuable content marketing tool since their consumers tend to be more loyal to the shows and are usually more affluent.
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